X Ads

The MCP server for X Ads.
Let your AI agent run campaigns from brief to report.

Campaigns · Ad groups · Audiences · Measurement · 111 operations

Xylo connects AI agents like Claude and ChatGPT to your X Ads account. Connect once, then delegate campaign builds, targeting research, audience work, conversion setup, optimization, and reporting instead of rebuilding every task in Ads Manager.

The agent can work across the full campaign hierarchy, from funding instruments and campaigns to ad groups, media, cards, tweets, and promoted tweets. It can estimate reach before launch, sync customer audiences securely, and combine X performance with your other paid channels in one conversation.

Xylo is built and run by Morpheus Media, a New York digital marketing agency. Every workflow defaults to reviewable, explicit actions, so you save the busywork while keeping budget and launch decisions under your control.

Outcomes

What changes when an agent runs your X Ads.

A complete launch stops being a tab-by-tab build

Give your agent the objective, audience, budget, creative, and destination once. It assembles the campaign, ad group, media, tweet, and promoted tweet in order, then leaves the build paused for review.

Targeting gets researched before budget moves

Your agent searches interests, conversations, events, locations, devices, and follower lookalikes, then runs an audience estimate so you can compare reach before approving an ad group.

Reporting becomes one question, not another export

Ask what changed and get campaign, ad-group, and promoted-tweet performance with account history and a clear next action. Add Meta, Google, and TikTok when you want the whole paid picture.

Audience and measurement upkeep runs in the background

Hand off customer-list refreshes, do-not-reach exclusions, tracking tags, web conversion events, and catalog feed checks so the systems behind performance stay current.

Workflows

Real jobs, done in one message.

Delegate the work that normally sends you back into Ads Manager. Copy a prompt, adjust the details, and hand the complete job to your agent.

Build an X campaign from one brief
Build a website traffic campaign at $75/day for US marketing leaders, upload these two images, create a website card to https://acme.com/x, and make two promoted tweet variations. Keep the full build paused for review.
Used Xylo integration
Resolving account setup
Result
Funding instrument and advertiser identity confirmed
Building the campaign structure
Result
Website traffic campaign · $75/day · US
Preparing creative
Result
2 images · website card · 2 tweet variations
Creating the ads
Result
Ad group and 2 promoted tweets created paused
Your X campaign is built and paused.
The campaign, ad group, website card, tweets, and promoted tweets are connected correctly, with both variations pointing to https://acme.com/x.
The full build is paused for review, so nothing can spend until you approve and enable it.
Write a message…
Opus 4.8
Claude is AI and can make mistakes. Please double-check responses.

Set it up once

Keep the X Ads building blocks ready. Move faster on every campaign.

Reuse the X-native resources that launches depend on. Your agent can inspect them at the start of a request and spend less time rebuilding setup.

Start with the live account context

Let the agent inspect account access, funding instruments, current campaigns, recommendations, and change history before it plans the next action.

Account accessFundingCampaignsHistory

Keep audiences and measurement launch-ready

Reuse custom audiences, do-not-reach lists, website tags, web conversion events, cards, media, and catalog feeds instead of rebuilding them for each campaign.

AudiencesTrackingMediaCatalogs

Capabilities

What you can hand off on X Ads.

Xylo groups 111 X Ads API operations into the jobs you delegate, so the agent can choose the exact route without making you learn the API.

Campaign builds and control

Funding instruments, campaigns, ad groups, media, cards, tweets, and promoted tweets, with status and budget changes kept explicit.

x_adsstatus

Targeting and planning

Search locations, interests, conversations, events, devices, and follower lookalikes, then run an audience estimate before launch.

x_ads

Custom audiences and exclusions

Create and refresh securely hashed customer audiences, high-value segments, and do-not-reach lists.

x_ads

Analytics and account history

Read sync or async analytics from account to promoted tweet, inspect account changes, and roll X into cross-platform reports.

x_adsinsightsgenerate_report

Conversion measurement

Create website tags and web conversion events, send server-side signals, and keep event deduplication intact.

x_adstracking

Catalogs and experiments

Manage catalogs, product sets, scheduled feeds, and A/B tests with reviewable control and treatment setups.

x_ads

One Xylo connection brings together 300+ ad operations across Meta, Google, TikTok, and X, plus Klaviyo email and SMS workflows. The full tool reference lists every one with the exact description your agent sees.

FAQ

Questions, answered.

What is the MCP server for X Ads?

An MCP server is a secure connector for AI assistants. Xylo gives Claude, ChatGPT, Cursor, Codex, and other MCP-compatible agents access to 111 X Ads operations, so they can manage campaigns, ad groups, promoted tweets, targeting, audiences, measurement, and reports in plain English.

Can Xylo create and launch X Ads campaigns?

Yes. Your agent can build the full hierarchy from funding instrument and campaign through ad group, media, card, tweet, and promoted tweet. New builds can stay paused for review so you approve them before spend begins.

Can an agent manage X targeting and audiences?

Yes. It can search X targeting options, add or remove criteria, estimate audience reach, and create or refresh custom audiences and do-not-reach exclusions with customer identifiers hashed before upload.

Does Xylo support X conversion tracking?

Yes. The X Ads surface includes website tags, web conversion events, server-side conversion events, and measurement controls, plus catalog and product-feed operations for commerce workflows.

Is it safe to let an AI agent run X Ads?

Xylo uses encrypted account credentials, the agent never sees your tokens, and consequential changes remain explicit. The workflows on this page create launches paused or stage recommendations for review when the prompt asks for approval first.

Which other platforms can the same Xylo connection run?

The same connector runs Meta, Google Ads, TikTok Ads, and X Ads. Xylo also supports Klaviyo as a separate account integration, with Shopify coming soon. Klaviyo and Shopify are not ad platforms.

Keep going

Guides and next steps.

Four ad platforms plus Klaviyo:Meta adsGoogle AdsTikTok AdsX AdsKlaviyo

Give your agent the busywork in X Ads.

Free to start, no credit card. Connect your X Ads account once, then let your agent handle the builds, audience upkeep, measurement, and reporting you no longer need to do by hand.